The 5 Ps of marketing by VP



Product:
What products ore services do you provide? Be specific. What are the physical attributes of the product or the details of the services you provide? Explain the features of your products and services and how they specifically benefit your market. Also include how you differ from what your competitors provide.

Price:
What are you charging for your product or service. It needs to be enough to cover your expenses and make a profit, and yet fit with what the market is willing to pay for the quality of product and level of service your provide.

Place:
How are your products and services distributed? Where will they be sold? How will you get them to your customers and clients. For example, are they digital goods sold online and delivered through an autorepsonder system? Or you do you use a third-party such as Amazon's fulfillment program?

Promotion:
What methods are you going to use to let potential customers and clients know about your products and services? To do this, you need to understand your market, including where it can be found, and how you can create marketing messages that it will respond to.

People:
Who is helping you in your business? The people, or you might even consider services, that you use to help you in your business, can impact your success. If your sales people or virtual assistant is rude, you'll lose customers and clients. If your product or service systems fall short (i.e. the digital product isn't delivered), you'll have complaints. Customers have a choice in who to do business with and they prefer companies that provide easy-to use systems, customer service when needed, and are attentive and responsive to their needs. Happy customers will become repeat customers and will refer new business.

Vijay Prayag
Crown Director
Global Trip &
Sedan Car Achiever
Mobile: 91 76676 44558
www.myvestige.biz